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Case studies

Different brands.
Distinct stories.

Eighteen case studies, brand profiles and market projects, from global commerce and entertainment to local execution in Brazil.

LightInTheBox website artwork

Cross-border commerce

LightInTheBox

Founded in 2007 with registered capital of US$30 million, LightInTheBox is an online cross-border commerce business bringing together supply-chain services.

Effective impressions
10,000,000
Click-through rate
2.3%
Nowmeet app screens

Social & entertainment

Nowmeet

A social platform connecting people through live video streams, video calls, messaging and virtual gifts.

Registered users
1,000,000
Conversion rate
5%
Short Reels drama app artwork

Short-form drama

Short Reels

Short Reels — Drama & Show is an online viewing platform offering a collection of short dramas for entertainment on the go.

New users per day
4,000+
Click-through rate
1.5%
CHICV fashion commerce artwork

Fashion commerce

CHICV

Founded in 2015, CHICV develops its own brands and product-category ecosystem in cross-border fashion commerce.

Month-over-month sales increase
110%
Click-through rate increase
36%
VIVAIA footwear artwork

Footwear & lifestyle

VIVAIA

Launched in the United States in 2020, VIVAIA is a global footwear brand focused on everyday comfort, style and environmentally conscious design.

Repeat purchase rate
18%
Sales growth
230%
NIKOTA portable energy product artwork

Outdoor technology

NIKOTA

The ME-TA-2000 combines portable energy storage with high-speed internet connectivity, keeping outdoor camps powered and connected.

GMV increase
200%
ROI increase
210%
普安特 pet-health artwork

Pet health

普安特

Established in 2007, 普安特 develops pet-health solutions with a focus on safety, science and reliability for pets and their families.

Impressions
300,000,000
Brand-search increase
80%
Revopoint 3D scanner artwork

3D scanning technology

Revopoint

Founded in 2014, Revopoint develops consumer and professional 3D-scanning technology with the aim of making 3D modelling accessible to more people.

Video views
80,000,000
Engagement rate
35%
ROXI jewelry artwork

Jewelry & live commerce

ROXI / Canner Jewelry

Founded in 2006, Canner Jewelry operates businesses in the United States and Hong Kong and owns fashion-jewelry brands including ROXI.

Monthly GMV · currency unspecified
10 million+
Livestream commerce growth
160%
Kinnls office chair artwork

Office furniture

Kinnls

Kinnls designs leather executive office chairs that combine mid-century modern styling with comfort, practical features and ergonomic support.

Video views
8,000,000+
Product-link clicks
80,000+
Illustrative automotive photograph for 科技深蓝

Electric mobility · brand profile

科技深蓝

An electric-mobility brand profile focused on intelligent driving experiences, flexible energy replenishment and connected digital living.

Brazil / Selected projects

Local content.
Commercial outcomes.

Creator collaborations, product education and market-specific campaign execution.

Brazil · Local launch

Fashion accessories

Creator-led product discovery and localized content for a new market launch.

Units sold
25,000+
Impressions
75M+

Brazil · Smartphones

UMIDIGI

Search-focused content, technology creator reviews and paid media for a smartphone launch in Brazil.

Units in the first month
1,000+
Brand impressions
100M+

Brazil · Creator commerce

Consumer electronics accessories

Rapid creative testing, creator distribution and livestream product demonstrations.

Daily orders within 15 days
500+
Units sold
35,000+

Brazil · Beauty & skincare

International beauty brand

Localized product storytelling, creator trials and coordinated advertising for Brazilian audiences.

Cost per acquisition
US$1.32
Average ROAS
2.5–4×

Brazil · Product education

Smart-home & security brand

Creator reviews, installation content and demonstrations for a premium security product.

Single-video impressions
1M+
Single-video GMV
US$10,000+

Brazil · Creative localization

North American womenswear brand

Market-specific creative and fashion creator content supported by ongoing campaign optimization.

ROAS improvement
180%+
Cost per acquisition
US$6–9

Results relate to the individual projects shown; campaign scope and reporting periods vary.

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